Discipline
Sector
Industrial/Product Design
It’s remarkable how readily we transfer the pleasure we derive from an object’s performance to the object itself: the way it looks, the way it feels in our hands, the way it responds to our touch. These two characteristics – what a thing is and what it does – are so linked they become difficult to separate in our minds. The job of the industrial designer is to officiate at this marriage between form and function.
What a daunting challenge this is! A designer of products must confront the most intractable of specifications (materials, performance, weight, resilience, usability, sustainability, cost), all with zero room for error. Only if this interlocking web of problems is unraveled can the quest to delight the eye and touch the heart begin, the industrial designer’s ultimate goal.
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Design is about how we experience products. When you are developing a product alongside a brand, you work with storytelling and with words.
Jon Marshall -
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There is a whole new generation of product experiences that need to be shaped, where the consumer interfaces with a physical product, which may have a screen as part of it, or the interface might be voice- or gesture-based. I genuinely think it’s a great time to call yourself a designer.
Jon Marshall -
Efficient design and careful use of materials not only helps the environment but reduces cost for manufacturers and end users, but there’s a careful compromise to be made between reducing material use and creating good quality products that are long lasting.
Jon Marshall
